As a senior project manager for one of the nation’s largest pediatric hospitals, Alisa Pinciotti holds a multidimensional position coordinating administration, design consultants, project managers and vendors to establish and maintain the visual brand aesthetic of Nationwide Children’s Hospital, Columbus Ohio. Specializing in healthcare design for over 25 years, she is an advocate of integrated experiential design, directing the architectural finishes, furniture, wayfinding and signage, digital signage, donor recognition, artwork and experience enhancements. Family Centered Care and the art of distraction are some of the key initiatives that distinguish NCH aesthetics from other healthcare projects.